Scottish Accountants Employ Personalised Mobile Apps To Keep Clients Updated On Budget News
Scottish firms are increasingly engaging directly with their clients on their Apps
Darlington, December 14th 2017: MyFirmsApp, operators of the largest Global App platform for Accountants, this afternoon released Budget Updates that will ensure Scottish accountants are keeping their clients fully abreast of all the changes announced in the draft Scottish Budget 2017.
Headline news from the proposals set out by Finance Secretary Derek Mackay at Holyrood, reached Scottish businesses on the home screens of their Smartphones within minutes of their announcement and were sent directly from their Accountants’ personalised mobile Apps.
The MyFirmsApp team updated the Budget News area of the App throughout the afternoon and provided a running commentary on the key announcements. The development team will make necessary changes to the App within 24 hours of the Budget and Tax Tables will be updated over the following 24 hours.
“The team watched the Budget live and were ready to update the App’s tools and calculators accordingly”, says Joel Oliver, CEO, MyFirmsApp. “Keeping up to date at this important time is a key service we offer via our App and not only do our App customers benefit from this directly, but more importantly, their clients do too”.
Mobile Apps are now a primary channel and it’s clear that mobile is presenting businesses with an unparalleled opportunity for accountants to engage directly with their clients. Apps are easy to access through an icon on the home screen; no URLs are required and they currently provide the best experience on mobile devices.
Globally, time spent in Apps has nearly doubled over the past two years and, on average, consumers spend 2 hours per day in Apps. According to App Annie, the market data and analytic company, in 2021, users will spend more than 3 trillion hours in Apps globally and rapid, sustained growth is expected across the App economy.
Putting accountants first
MyFirmsApp gives accountancy firms an affordable branded presence in the mobile world on the devices of their clients and staff. The App platform provides a suite of compliant and approved tax tools, calculators, mileage and income trackers, receipt management, finance news, calendars and push notifications that make direct communication easier. Integration with popular Accounting software ensures accountants are giving their clients the tools they need to succeed in an increasingly digital landscape.
MyFirmsApp operates the largest global custom App platform in the world for accountants in practice providing the only compliant UK solution that’s used by over 250,000 people.